Below is the step by step pictorial of the construction of my post card. I worked on both the front and the back sides of the post card. For the front, I used an image from the shooting process. The back of the post card goes in line with the post card codes and conventions.
I used shades of pink as the main character of my film is a female. The color pink has been used to connote feminist nature of the short film. However, it does not aim to confine the target audience to females only.
I researched about the Ellensburg film festival while analyzing the post card and found information about the event organizers and their charges for the screening of each short film. I also realized that the event gets sponsored by many organizations and that they had been highlighted clearly on the event website.
The post card that i analysed below is of Ellensburg film festival: “an event that draws film lovers from throughout the northwest and other regions to the Kittitas Valley each year.” They seek a variety of films including national and international features, shorts and documentaries and have a special interest in their regional film makers.